How would you describe your approach to design projects?
In my work I develop an objective and straightforward interpretation of the main ideas that underline each project. My aim is to translate the essence of a concept by reducing it to the core elements and to look for a solution that explores the intrinsic qualities of the grid, the typography and the colours.
Which other designers do you really admire?
Brazilian concrete poetry has always had a great influence over my procedural methods and personal development. I admire the critical awareness contained within the works aligned to this movement and, more specifically, the elementary and poetic way these artists raised their concerns. Décio Pignatari, Haroldo e Augusto de Campos, Julio Plaza and Ronaldo Azeredo might be great examples of this movement.