Studio Laucke Siebein
…is a design studio based in Amsterdam and Berlin. It focuses on creative strategies, dynamic identities, graphic, book and web design within the scope of cultural and commercial projects. It has won such awards as the Art Directors Club Award NY, The European Design Award and The Best Dutch Books award. In addition to daily design practice, Dirk Laucke and Johanna Siebein are visiting tutors at the ‘Hochschule für Künste Bremen’/Germany and give lectures and workshops internationally.
…originated in 1931, the creation of the Cologne based company F. Blumhoffer Nachfolger GmbH. Cologne. It soon became one of the most popular soft drinks in Germany, a totem of the Wirtschaftswunder, or German “economic miracle”. By the 1960s Afri-Cola had started to lose its market share to the big American brands, Coca-Cola and Pepsi. Charles Wilp’s famous campaign was supposed to re-energise the product’s image and, hopefully, its sales. The downward trend continued, however. Bought in 1998 by German beverage company Mineralbrunnen Überkingen-Teinach AG, the flavour and caffeine content was tinkered with unsuccessfully until 2006, when the original recipe was reinstated and the drink finally began to see a resurgence in popularity.