The exhibition is divided into sections, among them Rudy VanderLans as editor, The Emigre type foundry led by Zuzana Licko, and Emigre considered in context, which explore the range of Emigre's activities. "The intention of the exhibition’s sections and the artefacts—magazine covers and spreads, catalogues and brochures, CD cases, and books—was to show and stress Emigre’s layout design, typeface design and writing, and to explore Emigre Graphics as a self-sustained, entrepreneurial form of authorship," says Monteiro. "For me, the exhibition was a learning curve, because it developed at the same time that concepts of self-publishing, design discourse and what defines authorship were becoming clearer to me."
The exhibition was conceived as part of Monteiro's MA studies, and contributes to her ongoing research into design authorship. "The focus on Emigre magazine and authorial design practices came from my curiosity about the intense discussion generated in articles, exhibitions and design projects in the late 1980s and early 1990s," she explains. "These designers contested the idea of neutrality and positioned the designer as a central figure in the communication process—as an author. I am particularly interested in design authorship from a self-publishing point of view, in the way the designer-editor interrogates process and method, and in the relationship between design and writing."